Adiwiyata School Management In Improving Brand Image In Madrasah
Main Article Content
Nurul Afla
Lilik Sugiarto
This study examines the management strategies employed by Adiwiyata schools and their impact on enhancing the brand image of madrasahs. Utilizing a qualitative research design, the investigation incorporates observations, semi-structured interviews, and document analysis to derive insights. The findings indicate that effective management is pivotal in establishing a positive brand identity for madrasahs. Key results suggest that successful brand development is contingent upon strategic initiatives that prioritize high-quality educational processes and an environmentally sustainable curriculum aligned with the Adiwiyata program. Such a curriculum not only elevates educational standards but also fosters environmental stewardship, thereby enhancing institutional reputation and societal impact. The study emphasizes the necessity of integrating effective management practices with sustainable educational initiatives to strengthen the perceived value of madrasahs. Recommendations for practice focus on the continuous improvement of pedagogical methods and curriculum development, highlighting the critical interplay between quality education and environmental sustainability in enhancing the brand image of madrasah
Adawiah, R. (2020). Implementasi Program Adiwiyata Dalam Membentuk Sikap Kepedulian Siswa Terhadap Lingkungan Di Sma Negeri 5 Banjarmasin. Jurnal Pendidikan Kewarganegaraan, 10(2), 89. https://doi.org/10.20527/kewarganegaraan.v10i2.9792
Aulia, R. N., Abbas, H., Nurhattati, N., Jasin, F. M., & Mushlihin, M. (2024). Eco-Pesantren Modeling for Environmentally friendly Behavior: new Lessons from Indonesia. International Journal of Evaluation and Research in Education (IJERE), 13(1), 223. https://doi.org/10.11591/ijere.v13i1.25930
Bakri, M. (2021). Eco-Pesantren Assessment Study of Islamic Boarding School in Banda Aceh, Indonesia. Journal of Islamic Architecture, 6(3), 143–150. https://doi.org/10.18860/jia.v6i3.7967
Budiatman, I., & Kurnia, D. (2021). Pola Manajemen Dalam Membangun Sekolah Ramah Lingkungan. Jurnal Basicedu, 5(3), 1427–1434. https://doi.org/10.31004/basicedu.v5i3.940
Dwiyama, F., & R, N. (2020). the Role of Stakeholder in Building a Brand Image At Madrasah Aliyah. Nidhomul Haq : Jurnal Manajemen Pendidikan Islam, 5(3), 375–391. https://doi.org/10.31538/ndh.v5i3.1002
Faiz, F. R. F., Nurhadi, N., & Rahman, A. (2021). Pembentukan Sikap Disiplin Siswa Pada Sekolah Berbasis Asrama. QALAMUNA: Jurnal Pendidikan, Sosial, Dan Agama, 13(2), 309–326. https://doi.org/10.37680/qalamuna.v13i2.902
Hafida, N., & Wahid, A. H. (2018). Pembentukan Karakter Peduli Dan Berbudaya Lingkungan Bagi Peserta Didik Di Madrasah Melalui Program Adiwiyata. FIKROTUNA: Jurnal Pendidikan Dan Manajemen Islam, 8, p-ISSN.
Hanifah, M., Shaharudin, I., Mohmadisa, H., Nasir, N., & Yazid, S. (2015). Transforming Sustainability Development Education in Malaysian Schools Through Greening Activities. Review of International Geographical Education Online, 5(1), 77–94.
Jannah, M., & Firdaus, M. (2022). Building on Academic Culture of Campus. Development: Studies in Educational Management and Leadership, 1(2), 153–168. https://doi.org/10.47766/development.v1i2.1209
Julaiha, S., & Maula, I. (2019). Implementasi Manajemen Madrasah Adiwiyata di MAN 1 Samarinda. MANAGERIA: Jurnal Manajemen Pendidikan Islam, 3(2), 353–367. https://doi.org/10.14421/manageria.2018.32-08
Kawuryan, S. P., Sayuti, S. A., Aman, A., & Dwiningrum, S. I. A. (2021). Teachers Quality and Educational Equality Achievements in Indonesia. International Journal of Instruction, 14(2), 811–830. https://doi.org/10.29333/iji.2021.14245a
Mahendrartha, A., Tobari, T., & Tabula, R. V. (2020). Adiwiyata-Based School Management in Indonesia. Journal of Social Work and Science Education, 1(1), 1–7. https://doi.org/10.52690/jswse.v1i1.4
Mardiana, H. (2016). Social Media and Implication for Education: Case Study in Faculty of Technology and Science Universitas Buddhi Dharma. Online Submission, 1(1), 1–12.
Nurhafni, N., Syahza, A., Auzar, A., & Nofrizal, N. (2019). The Strategy of Environmental School through the Program of National Adiwiyata School in Pekanbaru (High School Level). Interdisciplinary Journal of Environmental and Science Education, 15(1). https://doi.org/10.29333/ijese/6289
O’Flaherty, J., & Liddy, M. (2018). The Impact of Development Education and Education for Sustainable Development Interventions: a Synthesis of the Research. Environmental Education Research, 24(7), 1031–1049. https://doi.org/10.1080/13504622.2017.1392484
O’Riordan, T. (2004). Environmental Science, Sustainability and Politics. Transactions of the Institute of British Geographers, 29(2), 234–247. https://doi.org/10.1111/j.0020-2754.2004.00127.x
Parker, L., & Prabawa-Sear, K. (2019). Environmental Education in Indonesia. Routledge. https://doi.org/10.4324/9780429397981
Patricia, C. O. S. (2021). STRATEGI MEMBANGUN BRAND IMAGE DI MADRASAH IBTIDA‟IYAH (MI) YUSUF ABDUSSATAR KEDIRI LOMBOK BARAT TAHUN 2. 3(2), 6.
Permana, B. I., & Ulfatin, N. (2018). Budaya Sekolah Berwawasan Lingkungan. Kajian Teori Dan Praktik Kependidikan, 3(1), 11–21.
Pieters, J., Voogt, J., & Pareja Roblin, N. (Eds.). (2019). Collaborative Curriculum Design for Sustainable Innovation and Teacher Learning. Springer International Publishing. https://doi.org/10.1007/978-3-030-20062-6
Prasetyo, M. A. M., & Kifla, W. (2023). Participatory Leadership and Teacher Motivation in Improving School Quality. EDUKASI : Jurnal Pendidikan Islam (e-Journal), 11(2), 214–229. https://doi.org/10.54956/edukasi.v11i2.387
Rahmadiani, R., Utaya, S., & Bachri, S. (2019). Ecological Literacy Siswa SMA Adiwiyata dan Non Adiwiyata. Jurnal Pendidikan: Teori, Penelitian, Dan Pengembangan, 4(4), 499. https://doi.org/10.17977/jptpp.v4i4.12306
Sartika, D. (2019). Perencanaan Strategi Pemasaran Jasa Pendidikan Sekolah Tinggi Ilmu Tarbiyah (STIT) Simeulue Aceh Melalui Pendekatan Bauran Pemasaran (Marketing Mix). Idarah (Jurnal Pendidikan Dan Kependidikan), 3(2), 1–15. https://doi.org/10.47766/idarah.v3i2.557
Shufiatuddin, S. R. A. (2022). Manajemen Sekolah Adiwiyata dalam Membangun Budaya dan Lingkungan Belajar Kondusif Peserta Didik di Sekolah Menengah Atas (SMA) Negeri 5 Jember. 8.5.2017, 2003–2005.
Tompodung, T. C. G., Rushayati, S. B., & Aidi, M. N. (2018). Efektivitas Program Adiwiyata Terhadap Perilaku Ramah Lingkungan Warga Sekolah Di Kota Depok. Journal of Natural Resources and Environmental Management, 8(2), 170–177.
Tri Warsiati. (2015). Implementasi Manajemen Lingkungan dalam Mewujudkan Sekolah Adiwiyata. Донну, 5(December), 118–138.
Wang, C., He, Q., & Xu, J. (2024). Exploring the role of quality and inclusive education in meeting sustainable development goals. Economic Change and Restructuring, 57(3). https://doi.org/10.1007/s10644-024-09690-1
Willian Horton, K. H. (2003). E-learning Tools and Technologys a Consumer’s Guide For Trainers, Teacher’s, Educator’s, and Instructinonal. Wiley Publishing.
Yirdaw, A. (2016). Quality of Education in Private Higher Institutions in Ethiopia. SAGE Open, 6(1), 215824401562495. https://doi.org/10.1177/2158244015624950
Zamrodah, Y. (2016). Pengertian Sekolah Adiwiyata. 15(2), 1–23.
Zamzam, R., & Arifiah, M. (2018). Penerapan Program Sekolah Adiwiyata Kepada. PROSIDING Seminar Nasional Pendidikan Era Revolusi “Membangun Sinergitas Dalam Penguatan Pendidikan Karakter Pada Era IR 4.0,” 1, 241–252.
