Kesantunan Bahasa Da’i: Memahami Etika Komunikasi Di Ruang Publik

Abstract

This study explores the politeness of the da'i's language in understanding the ethics of communication in public spaces. The politeness of the da'i's language is crucial in the process of successfully conveying the message of da'wah. The purpose of this study is for a da'i to be able to understand and apply the importance of politeness of language in public spaces. This study explains aspects of politeness in communication, the role of da'i in public spaces, principles and strategies in applying politeness of language. The method used in this study is a descriptive qualitative method with a literature review approach. The results of this study are that the politeness of the da'i's language is very crucial in conveying the message of da'wah. Because this is a factor that determines the success of public communication.