Regulation of the Minister of Trade No. 31 of 2023 on E-Commerce Business on the Tiktok Platform
An Analysis of Sharia Economic Law
DOI:
https://doi.org/10.47766/al-hiwalah.v3i2.4790Keywords:
Sharia Economic Law, Minister of Trade Regulation Number 31 of 2023, TikTok, e-Commerce, RegulationAbstract
This study aims to analyze the Regulation of the Minister of Trade Number 31 of 2023 which regulates the use of TikTok as an e-commerce platform from the perspective of Sharia Economic Law. TikTok, which was originally a social media platform, has now transformed into one of the e-commerce platforms that is popular with the public, especially the younger generation. This Regulation of the Minister of Trade provides regulations related to business permits, transparency, and transaction security, which aim to protect consumers and business actors. However, from the perspective of Sharia Economic Law, there are principles such as justice (al-‘adl), balance (al-mizan), and welfare (maqashid syariah) that must be met. This study uses a normative juridical method with an analytical descriptive approach to identify the conformity of these regulations with Sharia principles, as well as the impact of regulations on halal and profitable digital economic activities. The results of the study show that Permendag Number 31 of 2023 is largely in line with the principles of Sharia Economic Law, namely prioritizing aspects of fairness and transaction security, but several points still require further adjustment to be more in line with Sharia values. This study provides recommendations to the government to pay attention to Sharia aspects in the development of digital economic regulations in Indonesia.
References
Agustiani, Sarah Amanah, and Cucu Susilawati, ‘Analysis of Fiqh Tabarru’ on the Use of Cashback Gopay Coins in Buying and Selling Transactions in Tokopedia App’, Al-Hiwalah : Journal Syariah Economic Law, 2.2 (2023), pp. 149–66, doi:10.47766/alhiwalah.v2i2.1713
Ahyani, Hisam, Memet Slamet, and Tobroni, ‘Building the Values of Rahmatan Lil ’Alamin for Indonesian Economic Development at 4.0 Era from the Perspective of Philosophy and Islamic Economic Law’, AL-IHKAM: Jurnal Hukum & Pranata Sosial, 16.1 (2021), pp. 111–36, doi:10.19105/AL-LHKAM.V16I1.4550
Alvin, Silvanus, Komunikasi Politik Di Era Digital: Dari Big Data, Influencer Relations & Kekuatan Selebriti, Hingga Politik Tawa (Deepublish, 2022)
Andani, Debby Kusuma, and Didiek Wahju Indarta, ‘Pengawasan Hukum Platform E-Commerce Tiktok Dan UMKM Oleh KPPU Berdasarkan UU Nomor 5 Tahun 1999’, AL-MANHAJ: Jurnal Hukum Dan Pranata Sosial Islam, 5.2 (2023), pp. 2393–2408, doi:10.37680/almanhaj.v5i2.4003
Ardiansyah, Wildan Mahendra, ‘Peran Teknologi Dalam Transformasi Ekonomi Dan Bisnis Di Era Digital’, JMEB Jurnal Manajemen Ekonomi & Bisnis, 1.01 (2023), pp. 11–22, doi:10.59561/jmeb.v1i01.89
Asri, Dyah Permata Budi, and Ranti Maulinda Hidayat, ‘Analisis Akuisisi Tiktok Terhadap Tokopedia Ditinjau Dalam Perspektif Undang-Undang Larangan Praktek Monopoli Dan Persaingan Usaha Tidak Sehat’, JURNAL HUKUM DAS SOLLEN, 10.1 (2024), pp. 44–57, doi:10.32520/DAS-SOLLEN.V10I1.3313
Bororing, Ruth Frani, ‘Perlindungan Hukum Terhadap Usaha Mikro Kecil Dan Menengah Indonesia Dari Praktek Monopoli Tiktok Shop’, Lex Privatum, 13.4 (2024)
Catriana, Elsa, ‘Wamen Perdagangan Sebut TikTok Shop Lakukan “Predatory Pricing”’, Kompas.Com, 2023
Chandraa, Melvin, Dyah Wahyu Sukmaningsih, and Enggal Sriwardiningsih, ‘The Impact of Live Streaming On Purchase Intention In Social Commerce In Indonesia’, Procedia Computer Science, 234 (2024), pp. 987–95, doi:10.1016/j.procs.2024.03.088
Damayanti, Fitria, Setyaning Wida, and Endriyani Lestari, ‘Pemenuhan Asas Kebermanfaatan Hukum Pada Permendag No.31 Tahun 2023’, Jurnal Legislatif, 7.1 (2024), pp. 17–31
Dayyan, Muhammad, ‘Orientasi Kebijakan Publik Syariah’, Serambinews.Com (2012)
———, ‘Shari’ah Oriented Public Policy on Aceh Expenditure and Development’, J-EBIS: Jurnal Ekonomi Dan Bisnis Islam, 1.2 (2016), doi:10.32505/jebis.v1i2.29
Dewi, Intan Rakhmayanti, ‘Kisah Pendiri TikTok, Dari Kerja Palugada Sampai Kaya Raya’, CNBC Indonesia, 2023
Diana Aviq Rahmadhani, Nadiasel Ogsala, and M. Noer Falaq Al Amin, ‘Analisis Pelarangan Operasional Tiktok Shop Dalam Langkah Pengambilan Keputusan Melalui Perspektif Problem Tree Analysis’, Perkara : Jurnal Ilmu Hukum Dan Politik, 2.2 (2024), pp. 211–28, doi:10.51903/perkara.v2i2.1881
Fajar, Deddy Ahmad, Farah Nur Fauziah, and Khurriyatul Mutrofin, ‘Predatory Pricing Melumpuhkan UMKM Indonesia: Studi Kasus Tiktok Shop’, Jurnal El-Idaarah, 2.2 (2022), pp. 19–24
Gading, Samuel, ‘Fakta-Fakta TikTok Diduga Lakukan Predatory Pricing’, DetikFinance, 2023
Halim, Abdul, ‘Tanggung Jawab Penyedia Platform E-Commerce Dalam Melindungi Transaksi Jual Beli Melalui Platform ECommerce’, JURNAL NOTARIUS: Program Studi Kenotariatan Pascasarjana UMSU, 2.1 (2023), pp. 1–10
Harjoni Desky; Asmah Savitri, ‘Sharia Peer-to-Peer Lending Financing: A Funding Alternative for MSMEs in Indonesia’, Al-Hiwalah : Journal Syariah Economic Law, 3.2 (2024), pp. 146–62, doi:https://doi.org/10.47766/al-hiwalah.v3i2.4670.
Isal, Muhammad Aryanang, and Rahmat Maulana Sidik, ‘Jeratan Social Commerce: Matinya Masa Depan UMKM Di Indonesia Studi Kasus TikTok Shop Di Indonesia’, Commerce Law, 3.2 (2023), pp. 404–18, doi:10.29303/commercelaw.v3i2.3551
Kadeni, and Ninik Srijani, ‘Peran UMKM (Usaha Mikro Kecil Menengah) Dalam Meningkatkan Kesejahteraan Masyarakat’, EQUILIBRIUM : Jurnal Ilmiah Ekonomi Dan Pembelajarannya, 8.2 (2020), pp. 191–99, doi:10.25273/equilibrium.v8i2.7118
Kuncoro, Hestutomo Restu, Dyah Lupita Sari, Khuswatun Hasanah, and Erna Kurniawat, MENGURAI ANCAMAN: Sekuritisasi Melalui Lensa Framing Dan Diskursus Di Media Sosial (LPPM UPNVY Press, 2023)
Mahran, Zahra Afina, and Muhamad Hasan Sebyar, ‘Pengaruh Peraturan Menteri Perdagangan (PERMENDAG) Nomor 31 Tahun 2023 Terhadap Perkembangan E-Commerce Di Indonesia’, Hakim: Jurnal Ilmu Hukum Dan Sosial, 1.4 (2023), pp. 51–67, doi:10.51903/HAKIM.V1I4.1440
Moleong, Lexy J, Metodologi Penelitian Kualitatif (Remaja Rosdakarya, 2010)
Mulyana, Yusep, ‘Perlindungan Konsumen Terhadap Pengguna Aplikasi Tiktok Cash Di Media Sosial’, JIRK: Journal of Innovation Research and Knowledge, 3.2 (2023), pp. 173–84, doi:https://doi.org/10.53625/jirk.v3i2.6166
Muna, Kholifatul, and Budi Santoso, ‘Regulasi Izin Perdagangan TikTok Shop Sebagai Fitur Tambahan Aplikasi TikTok Di Indonesia’, JURNAL USM LAW REVIEW, 7.1 (2024), pp. 412–28, doi:10.26623/julr.v7i1.8950
Mustafa, Shahnawaz Khan, and Eleftherios, ‘FinTech, Blockchain and Islamic Finance: An Extensive Literature Review’, International Journal of Economics and Business Administration, VIII.2 (2020), pp. 65–86, doi:10.35808/ijeba/444
Nisa, Ajeng, and Dwi Novaria Misidawati, ‘Pemanfaatan Digital Marketing Dalam Meningkatkan Penjualan Produk Umkm Di Indonesia’, Sahmiyya: Jurnal Ekonomi Dan Bisnis, 3.1 (2024), pp. 184–190
Pardianti, Melly Septia, and Velantin Valiant S, ‘Pengelolaan Konten Tiktok Sebagai Media Informasi’, Ikon --Jurnal Ilmiah Ilmu Komunikasi, 27.2 (2022), pp. 187–210, doi:10.37817/ikon.v27i2.1905
Prahmana, Vicky Darmawan, and Ditha Wiradiputra, ‘Predatory Pricing Dalam E-Commerce Menurut Perspektif Hukum Persaingan Usaha’, JISIP (Jurnal Ilmu Sosial Dan Pendidikan), 6.3 (2022), pp. 9844–53, doi:10.58258/jisip.v6i3.3277
Prasetyo, Hanif Lutfiari, Suparji Ahmad, and Anas Lutfi, ‘Pengawasan KPPU Pada Pelaku Usaha Mikro, Kecil Dan Menengah Dalam Persaingan Usaha Tidak Sehat Di Era Digital’, Binamulia Hukum, 13.1 (2024), pp. 225–37, doi:10.37893/jbh.v13i1.646
Rahmawati, Fina, ‘Analisis Hukum Dan Syariah Dalam Budaya Digital’, Al-Hiwalah : Journal Syariah Economic Law, 2.1 (2023), pp. 37–53, doi:10.47766/alhiwalah.v2i1.1473
Rochmah, Anisatur, ‘Tinjauan Maqāṣid Syarî’ah Terhadap Penutupan Jual Beli Pada Platform Tiktok’ (IAIN Ponorogo, 2024)
Syahrum, Muhammad, Muhammad Syahrum., Pengantar Metodologi Penelitian Hukum: Kajian Penelitian Normatif, Empiris, Penulisan Proposal, Laporan Skripsi Dan Tesis (CV. DOTPLUS Publisher, 2022)
Syailendra, Moody Rizqy, and Inayah Fasawwa Putri, ‘Tinjauan Hukum Mengenai Perlindungan UMKM Serta Efektivitas Permendag No. 31 Tahun 2023 Terhadap Social Commerce Tiktok Shop’, Innovative: Journal Of Social Science Research, 3.6 (2023)
Wulandari, Diah Ayu, Bryan Storm Feryan Djie, and Andriyanto Adhi Nugroho, ‘Peluang Social Commerce Melalui Akuisisi Tokopedia Oleh Tiktok Shop Ditinjau Dari Aspek Legalitas’, Media Hukum Indonesia (MHI), 2.3 (2024), pp. 445–53, doi:https://doi.org/10.5281/zenodo.12522453
Yudih, Dadang, Iqlima Iqlima, Muhamad Ridwan, and Asep Nursiwan, ‘Penggunaan Teknologi Blockchain Dalam Perbankan’, EEl-Ecosy : Jurnal Ekonomi Dan Keuangan Islam, 4.2 (2024), pp. 145–55, doi:https://doi.org/10.35194/eeki.v4i2.4481
Downloads
Published
Issue
Section
License
Copyright (c) 2024 Nurlinda, Muhammad Dayyan, Zulfikar

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.